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Backbone Consultancy

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BackBoneindia
Performance Marketing

Performance Marketing

Our ads team is led by a co-founder, not a junior executive. We build campaign structures around search intent and margin, test continuously, and report in the numbers that matter to your business, not impressions.

Ad spend that compounds into organic rank, and a margin you can see.

Amazon Ads (Sponsored Products, Brands, Display, DSP) and Flipkart Ads (PLA, PCA)
Quick-commerce and Meesho ad management
Keyword and competitor research, campaign architecture and bid automation
Dayparting, placement optimisation and negative-keyword hygiene
Weekly dashboards on ACoS, TACoS, organic share and contribution margin
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Brands managed

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Marketplaces managed

Frequently Asked Questions

  • What happens in the free Amazon audit?
    We review your listings, ads structure, pricing and account health, and send a written report with the three biggest fixes. No obligation.
  • Can I take this service on its own?
    Yes. Services can be taken together or individually, and every engagement comes with weekly reviews and a monthly SKU-level P&L.